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strategy + execution
in harmony
marketing
brand development
social
partnerships
content
We build brands that sing.
Well what does that mean? It means we help businesses find their voice and grow their potential by creating a compelling visual identity, memorable messaging, and smart strategies for growth.
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As a boutique agency, we’re able to take a personalized approach that meets your needs and budget. If you need help blueprinting the big stuff or (and!) doing the nitty gritty stuff - we are your perfect accompanist. //
what we do
MARKETING
Strategic planning
Competitive analysis
Performance marketing
Event planning & execution
Partnerships & sponsorships
PR & earned media
Premiums, branded merchandise
BRAND DEVELOPMENT
Positioning & differentiation
Tone, voice & personality
Messaging frameworks
Brand evolution
Visual identity
Naming & messaging
IP protection guidance
Account setup
Look & feel integration
Editorial planning & scheduling
Content ideation & production
Analytics
Influencer programs
Social promotions & giveaways
Crisis communication
SOCIAL
CONTENT
Copywriting
Email newsletters
Sales collateral
Web & social content
Blog posts
Bios, press releases
Grant & fundraising narratives
Voiceover and video scripts
how we work
We offer several types of engagements depending
on what you and your business needs.
But first, book a no-pressure 15-minute fit call and see if we're right for your project!
BRAND//DIALOGUE​​​​
BrandDialogue is perfect for anyone seeking a trusted thought partner to navigate the complexities of branding and strategy with purpose and direction.
These one-on-one coaching sessions to help you gain clarity and confidence. Whether you need to brainstorm ideas, get “unstuck,” sanity-test strategies, or map a path to your goals, we'll provide expert insights and actionable guidance through focused, supportive conversations.
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We'll follow up every call with a handy list of notes and action items.
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This is an on-demand, as needed service. No package or contract required.
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INVESTMENT: $125/hour​
* We offer a 20% discount when you purchase 6 or more sessions.
BRAND//COMPOSE
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Do you feel like your logo or website doesn't reflect you? Are you filled with ideas to grow your business that you haven’t shaped into a cohesive plan? You know you need to develop your social media presence but aren’t sure where to start?
Conducted in a 2-hour workshop, BrandCompose sessions will help set a direction and put you on a path to clarity and growth.
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Afterwards, you'll get a robust plan (full of "aha!" moments) that helps define your business strategy and outlines specific next steps to achieve your goals.
INVESTMENT: $3800​
* Specific deliverables will depend on individual needs
BRAND//REPERTOIRE
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Companies who are ready to level-up their business need to think A to Z. BrandRepertoire offers done-for-you deliverables such as*:
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A supersized BrandCompose plan which includes a 5-year goal exploration, additonal target audience guidance and more
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Full messaging suite
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Review and update of all your marketing materials
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Customer journey mapping
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Development of email newsletters
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Other creative deliverables as needed (may include custom photography, feature-rich website, video, animation or more)
INVESTMENT: starts at $9550​
* Specific deliverables will depend on individual needs
Do you need ongoing support with
social media, email newsletters or web content writing? We offer that, too - just give us a call and we can walk you through how it works!
about
We offer a collaborative team of experts that span graphic design,
social media, PR, promotions, performance marketing and more. //
Melanie Hill Gilbert
Owner (& Chief Executive Alto)
Melanie is a skilled marketing communications leader
with more than 25 years' experience building strategic, insights-driven
marketing programs for brands such as EarthLink, Turner
Broadcasting, NBC Universal and Meredith Corporation - as
well as numerous small and medium-sized organizations across
a variety of categories.
With contributions to nearly every facet of brand development
and marketing, she is fully adept at designing broad,
integrated plans and the critical details that make a campaign
successful. The ability to uncover opportunities and find the right
story to tell has made her a trusted go-to for executives and business owners.
Melanie is a music lover (obvs), die hard cat lady, decent cook, traveler, genealogist, lover of planning and making lists.
